Sunday, 10 March 2013

3 Tips To Boost Mobile Engagement With Your Customers And Prospects


Want to boost response to your mobile SMS messages and push notifications?


Take a look at these 3 tips you can implement immediately:


1. Encourage those who sign up to associate your short code with your company.


Your short code is the number your subscribers will send the keyword you’ve specified, to receive alerts.


You’ll get a lot more response if future messages are from “Your Company”, as opposed to something like 845383


2. Make sure links are to mobile-friendly pages.


Since mobile subscribers are obviously on their mobile devices when your messages are received, it makes sense to have your pages be mobile-friendly.


Make consuming your marketing messages as effortless as possible.


3. Always include a specific call-to-action.


You don’t want to assume people will take an implied action.


Give them a specific step (ideally with a benefit attached) to take.


ex. “Tap here to get more leads with your free $20 credit!”


For more information on how to boost your business with mobile marketing, check out AppStreamMedia.



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